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Have you ever clicked on an ad on purpose? (yiffit.net)

submitted 6 months ago* (last edited 6 months ago) by Kolanaki@yiffit.net to c/asklemmy@lemmy.world

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Just as the title says: Have you ever clicked on an ad, knowing it was an ad, on purpose? What ad was it? Why did you click it?

Curious because I realized I have not once in my life clicked on an ad shown online on purpose. Accidentally, and being tricked into clicking the wrong thing sure; never with intent though.

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[-] Anticorp@lemmy.world 15 points 6 months ago* (last edited 6 months ago)

Yes. When I search for a company name and their website is the first organic result, but they still bid on their own fucking name. I click that shit to cost them money for being stupid. That of course reinforces their marketing manager's opinion that they're doing a great job, but whatever. Waste all the money you want, I guess. It's pretty ridiculous how inefficient big companies can be and still make massive amounts of money.

[-] GenosseFlosse@lemmy.nz 8 points 6 months ago

They often do that to own more positions on the results page, and you don't get to see their competition without scrolling or clicking on the next page.

[-] brbposting@sh.itjust.works 7 points 6 months ago

If they don’t bid for that spot, couldn’t a fraudulent (or at least competing) site take it?

[-] davidgro@lemmy.world 6 points 6 months ago

I've seen that happen for open source stuff

[-] rjthyen@lemm.ee 7 points 6 months ago

Isn't it dumb that if I Google "Amazon" the top result is their ad and the next is the same link without the ad? Would make way more sense for the Amazon's ad to be the top result if I googled "Wal-Mart"

[-] Anticorp@lemmy.world 2 points 6 months ago

Yes, that's what online marketing managers would do if they had limited resources.

[-] neo@lemy.lol 2 points 6 months ago

If you become their costumer - joke's on you, because now you are paying them to pay Google.

[-] Anticorp@lemmy.world 2 points 6 months ago

They were going to do that anyways. At least now I get my meaningless petty rebellion.

this post was submitted on 31 May 2024

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