I assume the scientists got a sense of pride and accomplishment from this.

Maybe we can build a fire, sing a couple of songs. Why don't we try that?

This is true for me as well. I'm going to guess 95% or more of my steam games come from bundles. I have only bought a few games on steam itself. Similar situation with GOG, where a large majority of my games have been bought on 80-95% off sales. Just in case the itch strikes...