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this post was submitted on 26 Aug 2023
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Asklemmy
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Dredd had a really poor advertising campaign. I think the first trailer only came out a few weeks before it's release when for other films it's months in advance.
I think the first footage I saw was actually a VFX breakdown that somehow made it's way into YouTube but it didn't stay there long.
There was a big campaign to get a sequel and Dredd on Blu-ray rose to #1 in the Amazon sales charts.
One of the executive producers, Adi Shankar, explained in a YouTube video that he appreciated the effort but the big problem was the box office returns. Everyone who invested made a loss, so no one wanted to invest in a sequel.
Rebellion were going to make a Mega City One series which may have had appearances from Dredd occasionally but I think that project has stalled.
The Dredd: the Musical parody is pretty good.
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If I remember correctly here in German it was marketed as "Dredd 3D", which turned me off at the time.
Same in the US. Putting 3D in the title is lame, especially if it's not the third in a series.