This is the dumbest rebranding ever. If I tried really hard to make it as dumb as possible, I'd still not be able to come up with such a horrendously bad idea.

[–] ooo@sh.itjust.works 34 points 1 day ago

Even if they renamed it to “Now You Too Can Have Magical Long Fingers and Vision” it would be somewhat descriptive of what it does.

[–] Pothetato@lemmy.world 25 points 1 day ago

Like how many people were involved in this decision? Let's just call it "computer program".

[–] ocean@lemmy.selfhostcat.com 21 points 1 day ago

They could have named it Window window but that might have been too descriptive

[–] scrubbles@poptalk.scrubbles.tech 15 points 1 day ago (2 children)

Marketing really has just ran away with everything. I wonder what they'll rename the console as

[–] youngalfred@lemm.ee 16 points 1 day ago

Yep - 'open with m365 copilot' has such a ring to it. Why they threw out their decades recognisable office branding is beyond me

[–] Diplomjodler3@lemmy.world 6 points 1 day ago

The App Box?

[–] hddsx@lemmy.ca 5 points 1 day ago (2 children)

Worse than Twitter to X? At least windows app is loosely related to the original overall branding

[–] Robust_Mirror@aussie.zone 15 points 1 day ago (1 children)

It would be more like renaming twitter to internet website, which yes, despite everything, is worse than X.

[–] jqubed@lemmy.world 3 points 1 day ago

internet.website is available to register but I checked a couple registrars and they all seem to have it as a premium domain that costs several thousand to register.

[–] Tenoteve@feddit.org 6 points 1 day ago

The problem is that everything that runs on windows is a windows app.