36
Embracer Group Cancels ‘Deus Ex’ Video Game
(www.bloomberg.com)
From video gaming to card games and stuff in between, if it's gaming you can probably discuss it here!
Please Note: Gaming memes are permitted to be posted on Meme Mondays, but will otherwise be removed in an effort to allow other discussions to take place.
See also Gaming's sister community Tabletop Gaming.
This community's icon was made by Aaron Schneider, under the CC-BY-NC-SA 4.0 license.
I'm not saying that the game would've been kept off Eidos was still at SE, but I'm so tired of big corporations acquiring companies just for their IP while killing their projects and laying off their staff.
Embracer has a long history of acquisitions, and I am kind of wondering how long it will take until they decide to just "loan" out the IP they've bought instead of putting out any games at all.
The IP they bought was largely neglected in the first place, so I'm not sure there's much of a market for it. More likely they cast a large net with the properties they own, and the winners are the ones that survive the current economic conditions.
I am honestly not super sure about this strategy of buying your way into being a major publisher by vacuuming up IP nobody else was bidding for. What did they think would happen? Did they think the old majors were leaving a ton of money on the table and then realized too late that these really weren't that profitable? Or was it just a bid that the low interest rates would last forever and the portfolion would just pay for itself if they bundled it large enough?
I don't know what the business plan was meant to be, and it's kinda killing me that I don't fully grasp it.