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Pride never ends rule
(lemmy.world)
Be sure to follow the rule before you head out.
Rule: You must post before you leave.
There seems to be a lot of resentment about brands honoring pride month. I get that it's mostly a ploy for more customers, but even so I don't think it deserves the criticism it gets. Support for the community is widespread and mainstream and I think that should be celebrated in all its forms. If this public corporate pandering ever goes away it should be a red flag that the mainstream support has waivered and everyone should be worried.
If it were truly in support, they’d donate profits or feature designers from the community. Some do, but a lot of it is cheap rainbow colored junk from China to increase profits.
It would be wise for people to do a background check on who the corporations support through the Goods Unite Us resource
It would be wise to remember that corporations have rights often in excess of humans (such as free speech) but lack practical human mitigation of profit motive. Your oppressor is not your savior. Don't be conned.
Corporate pandering is an index for acceptance, but not acceptance itself. It is, as you said, a flag. The dislike stems for it being disingenuous. Still, it is nice having a barometer.