That's like... It's purpose. Compilers always have a frontend and a backend. Even when the compiler is entirely made from scratch (like Java or go), it is split between front and backend, that's just how they are made.
So it makes sense to invest in just a few highly advanced backends (llvm, gcc, msvc) and then just build frontends for those. Most projects choose llvm because, unlike the others, it was purpose built to be a common ground, but it's not a rule. For example, there is an in-developement rust frontend for GCC.