we have raised prices by 5%. this allows us to avoid raising prices by 5%
Facepalm
We have raised prices by 5% to avoid having to update all the menus we will just add it to the bottom line.
They still updated the menu with this though lol
It costs way less to print ONE page to a menu than raising prices and making a whole new menu… duh! Makes sense!
Great way to lose customers.
You gotta raise prices? Raise prices. But nobody likes getting random extras at the end of their bills.
Just. Tell. Me. The. Price.
Stop with this...
Welcome to New America. Expect to start seeing fees like this literally everywhere you go.
Voting (or not) has consequences.
If I read this on a menu in a situation where I could go elsewhere, I would.
I might say this could be a temporary way around having to pay to get all your menus reprinted, but these doofuses appear to have printed it directly on the menu. So yeah, they can get fucked with an egg beater.
there's a shitty restaurant near me that does this.
they call it the 'honest to goodness fee' and state the fee is to ensure they can bring us the lowest possible prices, by charging 3% on the whole bill... when I saw it on the menu after sitting down, I left.
I don't participate in bait/switch pricing since it's illegal
That's insane to me. It's literally just a sales tactic so they can look cheaper on their menu but you still pay the increased prices. I would have left also.
In most states this is explicitly illegal in food service.
They were just too lazy to update the prices for each item on the menu. A note at the bottom and called it a day
my favorite kind of hidden fees is when a client pushes a revision clause into a contract for research projects (read: fudge the numbers to their vision of the world) but during legal back and forth the per hour rate for revisions emerges and the client totally misses it and then benign 5k small-scale project gets an extra 10k price tag because those "can we present data with slightly different dimensions?" add up real fast and tough shit.
Illegal in Germany for a good reason.
I once went to a restaurant that charged a 5% fee for paying by credit card. They only accepted credit cards.
I think it's illegal, but how could I enforce this?
"Legal tender for all debts public and private" is a guarantee backed by the treasury. if you owe the restaurant a debt, they are legally obligated to accept cash tender. Note that you have to actually owe them, you can't demand they accept cash tender up front, they have the right to refuse the terms of sale. if you can successfully argue their card only policy was not successfully communicated, then you have a case. I ANAL.
When BussyGyatt says I ANAL, I believe it.
I've Karened out with cash on the table a few times and got away with it.
yeah im with the boomers on this one. paper menus too, fuck your qr code.
That is illegal in my state. I wrote a strongly worded email to a former landlord informing them of this when they tried to pull thos shit and they immediately backed down, presumably because a bunch of other people did the same thing. It is insane how often companies do just blatantly illegal shit in hopes that nobody will notice because the penalty for getting caught is basically just pay back the people who noticed they got scammed and maybe like a $50 fine that was set when $50 was a huge amount of money.
Sounds like i need to open a *Everything's $1 ** store and just make sure I get the fine print squared away...
I bet they also have suggested tip amounts of 25, 30 and 50 percent at the bottom of the bill.
The deli at my local grocery store sets out pre-sliced meats so we can avoid waiting. They started flipping the packages over to hide the price recently due to the price increase.
Wok is dead
Not to make excuses for this, because it's not fair to customer, and it's bait and switch pricing IMO... but I understand how you could get there. Sorry this is long winded.
Based on the "thank you for your support", and their clearly not having a legal department, my guess is this is a small business. Prices have swung so wildly in the US in 2025 it's basically unmanageable without a dedicated team.
For example in August of 2024 the price for a lb of coffee according the US Bureau of Labor Statistics was $6.31. In August of 2025 it was $8.87. That's a 40% increase in one calendar year. https://fred.stlouisfed.org/series/APU0000717311
Eggs were $3.20 a dozen in Aug. of '24, but by March of '25 they were $6.22 that's a 94% increase in 7 months. Then they crashed back down to 3.58 (a 42.44% decrease) by August. https://fred.stlouisfed.org/series/APU0000708111
Now for the sake of a practical example, here's a pretty typical menu for a family diner in New Jersey. It's 11 pages. Maybe 20 items per page. Each item may have 5 to 10 ingredients.
https://www.pomptonqueendiner.com/menu_main/
- You can either try to recalculate all of that every week or two based on tariffs, inflation, bird flu, etc... then reprint and spiral bind 50 to 100, 11-page menus (technically 6 laminated front and back).
- You can overhaul your business model to be leaner, but maybe lose some customers.
- Or you can try to guestimate a number you think you and your customers can live with and distribute your gains and losses across the whole menu and reprint one page with a fee (hopefully) once.
It's a shit sandwich. I don't think this was a good solution, but I don't think a lot of small businesses (or consumers) have good solutions these days. McDonalds has a procurement team, and can lock in terms with their vendors a year in advance. They can update prices on digital menu boards on the fly. They can handle these things pretty easily. Your local greasy spoon may not.
I'd personally weigh whether I think this place and the people who run it are maliciously trying to exploit me or just find a way to get by selling cheese burgers and eggs in this economy.
As a restaurant owner, I disagree. It's shitty of them to charge a hidden fee like this
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It's really easy to update prices. Sysco, the bulk supplier of >70% of US restaurants, provides a very easy tool that can update your prices automatically based on increased wholesale price. US Foods has a similar tool
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The biggest pain in the ass there is printing new menus. If you're doing 1 page, the whole thing really isn't any worse. Dealing with shitty printers is the real nuisance. Maybe if it were a sticky note on the menu or something, I could understand it. If they're re-printing the menu, it's bullshit
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It's shitty to those of us that are honest. Customers will see another pizza place selling larges for $15.49, and my prices at $16 and go with the other one because it's cheaper, despite the fact that after the 5% mine is cheaper. Seriously, I've had customers tell me that type of thing
I don't want to do the hidden fees, because I hate them personally, but I know I'm giving up some sales not tacking on some bullshit charge
Related rant: For DSP delivery, like Doordash, I charge regular menu price, but charge $3.50 for delivery. I know I'd get more marking up the menu 20-30% and offering "free" delivery. I can see the cart abandonment rate. I hate the dishonest business model though
I love that you try to run a honest business, it's rare to see nowadays. But:
Sysco, the bulk supplier of >70% of US restaurants
Has the US completely given up on this market competition thing? Why is that in every US market, there are 1-3 players with 70-90% market share? I mean based on this, the only thing you need for inflation to spike is for companies like Sysco to raise prices.
I can see the cart abandonment rate.
I don't know if this is a common practice but when we order we often fill a cart a few times with a few different combinations and a few different locations just to compare options. I don't know how much info you get but I wouldn't scrutinize that metric too harshly.
If that is common practice it would seem to indicate that "cart abandonment rate" is actually a very important metric, since users often abandon carts and so a restaurant needs something about the menu/presentation that makes people abandon them less and "wins" a larger share of the market of users on the platform.
But, the government charged those foreigners so everything will be cheaper now, right? /S
You don't have to recalulate the prices per week and there is no indication that they are doing that with the fees which they appear to have changed once with a nice round number.
You are making excuses for what is obviously a deceptive tactic. Blow smoke elsewhere
Ah damn, they said the quiet part loud.
Note to our restaurant: Due to unnecessary 5% surcharges, we will no longer be eating here.