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Ben & Jerry's claims Unilever ousted its boss over political activism (www.bbc.com)

submitted 4 days ago by geneva_convenience@lemmy.ml to c/progressivepolitics@lemmy.world

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Ben & Jerry's has said its chief executive, David Stever, was being removed by its parent company, Unilever, in a growing dispute over the ice cream company's political activism.

The allegation was part of a legal case filed in a US court by Ben & Jerry's that says Unilever violated a merger agreement by trying to silence its "social mission".

It comes a month after the ice cream company accused Unilever of demanding that it stops publicly criticising US President Donald Trump.

The ice cream maker was bought by Unilever in 2000 through a merger agreement that created an independent board tasked with protecting the ice cream brand's values and mission.

But Unilever and Ben & Jerry's have been at loggerheads for a while. Their relationship soured in 2021 when Ben & Jerry's announced it was halting sales in the West Bank. The dispute escalated over the last year as Ben & Jerry's advocated for a ceasefire in Gaza.

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[–] expatriado@lemmy.world 5 points 4 days ago* (last edited 4 days ago) (2 children)

i wouldn't downplay the quality of their product, best among the dozen brands available in my city

[–] halcyoncmdr@lemmy.world 22 points 4 days ago (2 children)

Give it 6-12 months after they remove the leadership that cares. Gotta get rid of the people maintaining the quality so you can drop that as quickly as possible and maximize profits.

[–] WhatAmLemmy@lemmy.world 7 points 4 days ago (1 children)

It's like society just doesn't fucking understand capitalism... like, at all?

[–] Auntievenim@lemmy.world 2 points 4 days ago

You're literally looking at it in real time lmao

[–] RememberTheApollo_@lemmy.world 2 points 4 days ago

Gotta get rid of the people that care about the product so you can put people in place that only care about shareholder value.

[–] geneva_convenience@lemmy.ml 3 points 4 days ago (1 children)

The political activism might have had part in it. Not treating people and animals like garbage and squeezing every drip of profits out of the ingredients tends to improve the quality.

[–] Poem_for_your_sprog@lemmy.world 2 points 4 days ago

Yeah it's basically the only ice cream I've purchased in the last decade. Had no idea about the political activism until like a year ago. I'd buy even more but I'd break the bathroom scale.