For RFK Jr in particular: I honestly think the man is a true believer. He is, among other things, a dangerous idiot who doesn't understand how much harm he's causing.
For conservatives in general: Republican policies broadly fall into two categories.
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Things that further the interests of the ownership class.
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Horrible slop to appeal to the most stupid and evil single issue voters imaginable.
You want me to make sure they teach the Bible in public schools? Yeah, sure. Whatever. As long as I get to privatize, de-regulate, and cut corporate taxes.
I first played this game at a really emotionally raw point in my life, and it was a real gut punch. $2.50 is a great price for it.