this post was submitted on 29 Jan 2024
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[–] Saff@lemmy.ml 92 points 1 year ago (3 children)

For the same reason I still called Alphabet - Google, and Meta - Facebook. I refuse to let large corporations just try and shake off their shitty past with a name change.

[–] Shawdow194@kbin.social 40 points 1 year ago (2 children)

Adding Xfinity - Comcast to this list

[–] grue@lemmy.world 26 points 1 year ago (6 children)

See also:

  • Constellis Holdings, née Academi, née Xe Services, née Blackwater (mercenary group owned by right-wing politicians)
  • Altria, née Philip Morris (tobacco manufacturer)
  • CoreCivic, née Corrections Corporation of America (private prison operator)
  • Chiquita, née United Fruit Company and Cuyamel Fruit Company (overthrew the government of Honduras, among other things)
[–] lars@lemmy.sdf.org 9 points 1 year ago (1 children)

Having fallen in love with Carmen Miranda before reading La United Fruit Company stilllll sucks.

Also add Blackwater to this list. Warcrimes and looting by American plutocratic mercenaries and now their name is not obviously pronounceable. They did an amazingly good [bad for everyone but them] rename.

[–] grue@lemmy.world 4 points 1 year ago (2 children)

Also add Blackwater to this list.

They've changed names so many times I guess you missed that it was already there:

  • Constellis Holdings, née Academi, née Xe Services, née Blackwater
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[–] jballs@sh.itjust.works 4 points 1 year ago

Charter did the same thing with Spectrum.

[–] ccunning@lemmy.world 15 points 1 year ago

I honestly think ‘X’ has more stink on it than ‘Twitter’ which is why I’ve been happy to start referring to it as ‘X’.

I don’t think continuing to call it ‘Twitter’ hurts Elon one bit.

[–] Katzelle3@lemmy.world 6 points 1 year ago (4 children)

Didn't the Alphabet rebranding happen because boomer investors were confused about which Google stock to invest in?

[–] ricecake@sh.itjust.works 5 points 1 year ago* (last edited 1 year ago) (2 children)

Theirs actually made a bit more sense. They didn't try to actually get people to use the new name, because it was a business restructure, not a "brand" restructure.

For business management purposes, it didn't make sense for a search engine company to do things like "own a car company". So they split the business units up and made things a little more organized. They ran into some name issues because the most recognizable face of the company is so strongly associated with search, and they didn't want to mess with that, so they made a new name for the top.

Companies do stuff like that all the time, but it usually doesn't raise to public attention because it doesn't happen to major brands, or hit the top level of the business.

They still label all their stuff Google, and their stock ticker is still googl.

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[–] lamyipming@lemmy.world 65 points 1 year ago (2 children)

That site is as dead as Reddit to me now. I don't care whatever it's called

[–] sleen@lemmy.zip 8 points 1 year ago (1 children)

Yeah people don't realise what shithole these two have become

[–] jaybone@lemmy.world 5 points 1 year ago

Twitter has been a shithole since it’s inception.

Reddit only became a shithole like five or six years ago.

[–] Pika@sh.itjust.works 60 points 1 year ago (3 children)

I'm just sick of every article in existence calling it "X formally known as Twitter" like what's the point, just either say X or say twitter it's filler bullshit to extend the article.

[–] Takumidesh@lemmy.world 29 points 1 year ago

It probably helps searchability, since now there is a fracture of people looking up 'X news' and 'Twitter news'

[–] andrewth09@lemmy.world 26 points 1 year ago (1 children)

"Twitter, also known by some as X"

[–] Viking_Hippie@lemmy.world 4 points 1 year ago (2 children)
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[–] bob_lemon@feddit.de 9 points 1 year ago (1 children)

I see that as a kind of professional fu to Elon. As in "We know we need to call it X now, but since nobody actually does that, we'll also add the actual name".

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[–] rtxn@lemmy.world 46 points 1 year ago

Calling it "X" is anything but professional.

[–] Shurimal@kbin.social 37 points 1 year ago (6 children)

"Xitter". It pronounces almost like "Shitter".

[–] Diplomjodler@feddit.de 10 points 1 year ago (1 children)

No almost about it. It's Shitter and that's final.

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[–] Ekybio@lemmy.world 22 points 1 year ago (1 children)

The name is "X, formerly known as twitter"

Thats it. Thats the whole name.

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[–] HawlSera@lemm.ee 13 points 1 year ago

It is always correct to Dead Name corporations.

It's also correct to Deadname Super Villains who think "Eggman" is somehow more intimidating than "Robotnik"

[–] FiskFisk33@startrek.website 10 points 1 year ago (4 children)
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[–] li10@lemmy.ml 9 points 1 year ago

I wonder if they’ll roll back the name change at some point, seems almost inevitable if Elon ever sells it.

Personally I don’t think I’ll ever call it X, not even out of dislike for Elon, just because it will always be stuck in my head as Twitter.

[–] EdibleFriend@lemmy.world 9 points 1 year ago (8 children)

I'm always shocked to see Tumblr talking about current events because I forget there's people still there

[–] NoSpiritAnimal@lemmy.world 5 points 1 year ago (5 children)

I mean gestures broadly at our own tiny userbase

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[–] avater@lemmy.world 9 points 1 year ago* (last edited 1 year ago) (1 children)

My Aussie friend calls it 'a platform from a cunt for a bunch of cunts'. I think I'll go with that.

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[–] General_Effort@lemmy.world 8 points 1 year ago (1 children)

Oh no. Imagine having to talk about twitter in a professional setting. Those poor bastards.

[–] Anticorp@lemmy.world 5 points 1 year ago

Why had to update all the share icons at work because of Muskrat. I argued for leaving them as the bird, but I was overridden. Nobody has fond feelings about the site anymore. Every time it is brought up everyone's reaction is "ugh, that site..."

[–] nawordar@lemmy.ml 7 points 1 year ago (1 children)

I call it "X, formerly Twitter"

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I really don't have a passionate stance about it, I just know I called it Twitter for ages, X is shitty branding and isn't going to work, and I stopped using the platform well before Musk took over, so I'm not doing any sort of mental labor trying to make myself use the crap name he chose.

It's a dead website to me, and it's everyone else's problem that they trapped themselves on Twitter, having no career without it. I'm not doing a single thing on behalf of anybody who is still there, those are ghosts, let them howl in the attic, I don't work here.

It's not a human person. It's a website full of assholes. I would make an effort for a transitioning person, but not for Elon Musk and his ham-fisted stupidity, for the folly of some wealthy prick.

It's Twitter until I forget what it's called.

[–] drathvedro@lemm.ee 6 points 1 year ago
[–] Hootz@lemmy.ca 5 points 1 year ago

Shitter, clearly the only acceptable name.

Won't even use it for porn now.

[–] Heavybell@lemmy.world 5 points 1 year ago

X is too short and generic. It is literally just a letter.

[–] RememberTheApollo_@lemmy.world 4 points 1 year ago (1 children)

“Xwitter”

The X is like a fallen over t. Like twitter, falling apart.

[–] EmptySlime@lemmy.blahaj.zone 5 points 1 year ago (1 children)

I liked what one person said I forget where I saw it of calling it Xitter and pronouncing it like Shitter.

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[–] elephantium@lemmy.world 4 points 1 year ago (1 children)

The convention for websites is generally "name" dot com or "name" dot org. If you want to change the name, change the website name.

Until we start going to x.com instead, I'm going to talk about twitter(.com)

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[–] unreachable@lemmy.world 3 points 1 year ago (1 children)
[–] GabrielBell12fi@lemmy.world 5 points 1 year ago

I am not calling it "Twitter, formerly known as Prince"

[–] Blackmist@feddit.uk 3 points 1 year ago (1 children)

I started typing xxx and found new sites I enjoy more.

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[–] Anticorp@lemmy.world 3 points 1 year ago

I try not to refer to it at all, but when I have to refer to it at work I call it "uuggh, that xitter site".

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